November 8 2019
How could a small Chicago startup stand to benefit from SEO? If you think that search engine optimization is not for startup firms or small scale companies, you are not aware of how internet marketing works. SEO is the most essential part of online marketing and the best part about it is its low cost and high reward.
Get Valuable Customer Behavior Data
Any reputable SEO Chicago professional would tell you that investing in search engine optimization function would not just put your website among the top ranking companies online but also provide you with valuable customer data and insights to the behavior of your audience. Search engine optimization helps you accumulate important data over time which relates to the words and phrases that your target audiences are using to conduct searches. You can also predict and assess their purchase patterns with that same data collected over a period of time.
Higher Traffic And Better Conversions
When you get in touch with an SEO Chicago firm you will be taking out your investment money from platforms such as social media advertising and other paid forms of promotions and spending that on SEO and the leading search engines' best practices, and saving on your operational capital. By incorporating both, long tail and short tail keywords in your content you will be able to target more users and can easily drive organic traffic to your website, thereby increasing your conversion rate and enhancing your sales. Several studies have proven that organic traffic that comes from white hat SEO practices converts 400% better than any other form of traffic. So, this is how you stand to benefit from SEO.